HELENA RUBINSTEIN is a brand of skincare products that exude avant-garde luxury. Cutting-edge science and personalised advice are complemented by a wealth of experience and a commitment to innovation. Under the uncompromising vision of Elisabeth Sandager, Global Brand President, and in collaboration with the leading scientists of our time, the brand's goal has remained unchanged since 1902: Empowering women through beauty.
HELENA RUBINSTEIN remains a forward-thinking, innovative and progressive brand, working with experts in their field. It also shows itself to be courageous and visionary in other areas.
The HELENA RUBINSTEIN brand is based on a history, a name that stands for legendary products, scientific legitimacy and exceptional formulas. From Valaze, the first skincare cream, to waterproof mascara, the goal is to create next-generation beauty and skincare. Through technologically advanced formulas, fragrances and special packaging, the avant-garde is inspired in every detail by science, the power of nature and the constant pursuit of high efficacy.
HELENA RUBINSTEIN is a brand of skincare products that exude avant-garde luxury. Cutting-edge science and personalised advice are complemented by a wealth of experience and a commitment to innovation. Under the uncompromising vision of Elisabeth Sandager, Global Brand President, and in collaboration with the leading scientists of our time, the brand's goal has remained unchanged since 1902: Empowering women through beauty.
HELENA RUBINSTEIN remains a forward-thinking, innovative and progressive brand, working with experts in their field. It also shows itself to be courageous and visionary in other areas.
The HELENA RUBINSTEIN brand is based on a history, a name that stands for legendary products, scientific legitimacy and exceptional formulas. From Valaze, the first skincare cream, to waterproof mascara, the goal is to create next-generation beauty and skincare. Through technologically advanced formulas, fragrances and special packaging, the avant-garde is inspired in every detail by science, the power of nature and the constant pursuit of high efficacy.