Wella Professionals

Color Renew Activator Liquid 500 ml

Tint

Activator Liquid - the color reducer without hair damage, ideal for frequent color changes.

Color Renew - The first gentle color reducer without hair damage, ideal for frequent color changes. Whether to correct after a "color accident" or as a base for a new hair color. Existing permanent hair color/tint can be gently released from the hair structure - without damaging the hair and without lightening the natural tone. Mixing ratio 1:10, e.g. 9 g sachet Color Renew Crystal Powder + 90 ml Color Renew Liquid Activator. Leave on for 5-45 minutes.

Step 1: The VC2 technology penetrates into the layers of the hair.

Step 2: The VC2 technology reacts with the oxidative color pigments and reduces them ...

Step 3: .... while the natural pigments remain unchanged.

• simple, safe and unreliable application
• without perfume, without peroxides and without persulfates
• with vitamin C and citric acid to gently deoxidize permanent color molecules while protecting the natural melanin in the hair
• gently reduces oxidative color pigments without lightening the natural tone
• allows frequent color changes without damaging the hair. Ideal for trend-conscious color clients

Versatile helper:

• for color preparation, e.g. before pastel coloration
• color correction, e.g. "bars" at the roots or over-shading with lighter colors
• lighten fine hair on contours (lightener)
• color change e.g. instead of KP to Illumina
• can be used in lengths and tips

Application:

• to obtain the maximum effect, Color Renew is applied to dry hair and then combed through
• cover the hair with a foil exposure time: 5-45 minutes with heat, depending on the desired color reduction
• if no further color treatment follows, rinse the hair as usual and use shampoo and conditioner
• if a color treatment follows: first shampoo the lengths and tips, then towel-dry or blow-dry them

Expert Tip:

For a gentle color reduction in blond hair with a gray or green cast (over-shading due to lighter coloring)

• depending on the desired intensity, mix Color Renew Crystal Powder with Color Renew Activator Liquid 1:10
• apply to towel-dried hair at the basin
• leave to soak for 5-10 minutes (without heat)
• rinse only with water, shampoo the lengths and tips
• before applying the new hair color, towel dry or blow dry the hair