L'Oréal Professionnel Paris

Serie Expert Curl Expresssion Intense Moisturizing Cleansing Cream

Shampoo

Curl Expression Intense Moisturizing Cleansing Cream from L'Oréal Professionnel Paris is specially formulated for curly, wavy and frizzy hair. Enriched with Glycerin, Urea H and Hibiscus Seed Extract, the professional formula provides intense moisture for weightless, long-lasting hydration*. Hair immediately feels more nourished and supple, shinier and easier to comb*.

* Instrumental test: moisturizing cream shampoo + moisturizing mask.

Use: Distribute evenly in wet hair, lather and then rinse thoroughly.

Our technology, based on 3 active ingredients.

• Urea H: This ingredient, naturally occurring in the skin, has a dual action: it preserves moisture and strengthens the acid mantle.
• Glycerin: This plant-based ingredient is known for its moisturizing effect as it binds water. Due to its concentration, glycerin provides long-lasting moisture to even the driest hair fibers.
• Hibiscus Seed Extract: This particularly rich natural source of amino acids and high-quality vitamins is deeply rooted in African beauty rituals. It has long been extracted from the heart of the hibiscus flower and is an exceptional contributor to hair moisture, strength, shine and softness, as well as curl definition.

Curl Expression

Curls are naturally different. They require special care and styling products. Through the highly effective active ingredients glycerin, urea H and hibiscus seed extract, Curl Expression provides definition and a frizz-free result, in addition to optimal hydration.