27 87 Perfumes

Rule of 72 Eau de Parfum

eau de parfum

The Rule of 72 - a formula that estimates how long it takes for an investment to double in value. How the back-of-the-envelope calculation works? Divide 72 by your APR.

"Those who get it, earn it. Those who don't, pay on it."

- Albert Einstein

Rule of 72 is a tribute to the world of corporate elegance, money, calculations, suits and sunglasses. Confronted with changing social and economic values of today, Romy wanted to create a fragrance for the boldly calculating, innovative entrepreneurial spirit: resolute, present, yet accompanied by a touch of luxurious solitude.

• Top notes: cypress, saffron, cardamom, geranium.
• Heart notes: oud, ylang ylang, cedarwood, guaiac wood
• Base notes: vetiver, patchouli, leather

Your rule, your risk.

Inspired by the simple precision of the mathematical formula of the same name, rule of 72 combines the soft elegance of saffron and geranium with expressive, natural Thai oud and creamy guaiac wood. Soft leather notes combined with vetiver and patchouli do not scream, but whisper: confidence. The result is a fragrance that is as determined as it is ambitious and aspirational.